Wednesday, April 18, 2007
VA Tech Shooting: Numbers Up for All Channels
Source: Chicago Tribune Fox News Channel's total-day average viewership of 1.6 million Monday was up 115 percent compared with its average for the first quarter of the year; in prime time its average of 2.7 million was up 71 percent over the average for the same period. CNN's all-day average viewership of 1.4 million was up 186 percent, with a prime-time boost of 217 percent to an average of 2.4 million.
According to preliminary numbers, "The NBC Nightly News" with anchor Brian Williams on campus attracted an estimated 10.2 million viewers, but that's less than 4 percent above his average for the first quarter. ABC's "World News" with Charles Gibson anchoring from New York had 9.8 million viewers, up 7 percent. "The CBS Evening News" expanded to an hour with Katie Couric on site, but upped its first-quarter average less than 2 percent, to a little more than 7.4 million viewers.
The network newscasts simply couldn't add much to the coverage already out there, and a prime-time "Dateline NBC" special Monday on the incident took a distant third place out of three network shows in its time slot, with around 6.3 million viewers.
That's more than 9 million fewer viewers than the fictional murder and mayhem of first-place "CSI: Miami" on CBS.
According to preliminary numbers, "The NBC Nightly News" with anchor Brian Williams on campus attracted an estimated 10.2 million viewers, but that's less than 4 percent above his average for the first quarter. ABC's "World News" with Charles Gibson anchoring from New York had 9.8 million viewers, up 7 percent. "The CBS Evening News" expanded to an hour with Katie Couric on site, but upped its first-quarter average less than 2 percent, to a little more than 7.4 million viewers.
The network newscasts simply couldn't add much to the coverage already out there, and a prime-time "Dateline NBC" special Monday on the incident took a distant third place out of three network shows in its time slot, with around 6.3 million viewers.
That's more than 9 million fewer viewers than the fictional murder and mayhem of first-place "CSI: Miami" on CBS.

