Monday, November 28, 2005
Koppel Comments on the Letting Go of Brown and Promoting of Cooper
In an article The New Yorker, former Nightline anchor Ted Koppel was asked about the fletting go of Aaron Brown and the promotion of Anderson Cooper. Here's that part of the article:
"When I ask him later for his reaction to CNN’s dismissal of Aaron Brown in favor of Anderson Cooper, Koppel describes Cooper as “bright, passionate, committed, and hardworking.” Then he uses the question as a launching pad to rail against network executives who use focus groups to determine whom to hire and promote. “If your way of designing a program is to bring in a couple dozen folks in three or four cities and hook them up with galvanic skin tests to see whether they get hot flashes when they see this young man or that young woman, you’re destined to fail.” Had such techniques been available years ago, Koppel adds, he wouldn’t have had much of a career. “God knows, who the hell would have picked this jug-eared diplomatic correspondent?”"
"When I ask him later for his reaction to CNN’s dismissal of Aaron Brown in favor of Anderson Cooper, Koppel describes Cooper as “bright, passionate, committed, and hardworking.” Then he uses the question as a launching pad to rail against network executives who use focus groups to determine whom to hire and promote. “If your way of designing a program is to bring in a couple dozen folks in three or four cities and hook them up with galvanic skin tests to see whether they get hot flashes when they see this young man or that young woman, you’re destined to fail.” Had such techniques been available years ago, Koppel adds, he wouldn’t have had much of a career. “God knows, who the hell would have picked this jug-eared diplomatic correspondent?”"
# posted by ATN @ 4:03 PM 
