Tuesday, October 04, 2005
CNN.com Among Top Five Advertising Sites Following Katrina/Rita
Media Life Magazine reports,"Online during the week ended Sept. 25, Microsoft, Time Warner, Yahoo, Google and eBay were once again the top five parent companies, according Nielsen//NetRatings.
Apollo Group claimed the top advertisers spot, with almost twice as many impressions as the next-closest competitor, LowerMyBills.com. The rest of the top five were Vonage, NexTag.com and Dell.
The top five advertising sites during the week were Yahoo, MSN, MySpace, AOL.com and CNN, the second straight week in which those sites finished in that order.
Usage was slightly down during the week, with average computer sessions per person even at 16 and average domains visited per person down from 39 to 38. Average PC time per person fell 4.48 percent to just over 15 hours and 20 minutes."
Apollo Group claimed the top advertisers spot, with almost twice as many impressions as the next-closest competitor, LowerMyBills.com. The rest of the top five were Vonage, NexTag.com and Dell.
The top five advertising sites during the week were Yahoo, MSN, MySpace, AOL.com and CNN, the second straight week in which those sites finished in that order.
Usage was slightly down during the week, with average computer sessions per person even at 16 and average domains visited per person down from 39 to 38. Average PC time per person fell 4.48 percent to just over 15 hours and 20 minutes."
# posted by ATN @ 6:28 PM 
