Wednesday, July 13, 2005
Hurricane Dennis: Ratings #'s Revisited
CNN no doubt saw its audience increase thanks to coverage of Hurricane Dennis. CNN PR sent WHAC these #'s showing increases versus the same day last year and from the Sunday June average:
> In total day, CNN averaged 1017k P2+ and 430k P25-54, an increase of 183% and 271%, respectively versus same day last year, experiencing the greatest increases of any cable news network; moreover, versus the Sunday June 2005 average (the most recently completed month) CNN increased 209% in P2+ and 264% in P25-54;
> In primetime, CNN averaged 1069k P2+ and 407k P25-54, an increase of 70% and 109%, respectively versus same day last year, again experiencing the greatest increases of any cable news network; moreover, versus the Sunday June 2005 average CNN increased 110% in P2+ and 170% in P25-54 while FNC decreased -5% in P2+ and increased only 2% in P25-54;
> In addition, CNN outperformed FNC in primetime P25-54 by 23% (407k vs. 330k).
# posted by ATN @ 6:45 PM 
