Tuesday, May 10, 2005
New Head of PR Named
Source: CNN Pressroom Veteran communications executive and brand builder Laurie Goldberg will join the CNN News Group executive team to lead public relations and publicity efforts, it was announced today by Shirley Powell, senior vice president of corporate communications for Turner Broadcasting System, Inc. In her new role, effective June 6, Goldberg will oversee all public relations activity supporting CNN news networks and businesses including CNN/U.S., CNN Headline News, CNN.com, CNN en Español, CNN Airport Channel, CNNRadio and CNN Newsource.
Goldberg will serve as a key adviser to the CNN executive leadership team on communications and strategy issues, will represent CNN to the media as its chief spokesperson and will oversee all Atlanta-, New York-, Washington, D.C.- and Los Angeles-based CNN PR personnel. Christa Robinson remains senior vice president of public relations for CNN. Goldberg will maintain offices in Atlanta and New York and will report to Powell.
“Of all the strengths Laurie brings to this critical role, what most impresses me, and what ultimately will be most valuable to CNN, is her versatility,” said Powell. “Her skill at messaging on behalf of leading brands to targeted audiences in highly competitive markets is exactly what CNN needs now to help extend its momentum. She is ideally suited for this challenging assignment, and I know she’ll run with it.”
# posted by ATN @ 4:02 PM 
