Monday, September 20, 2004

 

Bringing Home the Bacon

Cable World.com takes a look at a day in the life of CNN Advertising and Marketing COO Greg D'Alba during the Republican National Convention. Cable World writer Mavis Scanlon writes at the end of the article, " In coming weeks D'Alba may be feeling some heat from advertisers who paid top dollar for spots during CNN's convention coverage and expected higher ratings. Fox News led the ratings, handily beating even the Big Three networks on most nights." MORE




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